{"id":323867,"date":"2021-06-28T16:40:58","date_gmt":"2021-06-28T14:40:58","guid":{"rendered":"https:\/\/www.optimal-systems.de\/?p=323867"},"modified":"2024-05-23T13:43:26","modified_gmt":"2024-05-23T11:43:26","slug":"more-ai-more-cloud-digitization-in-the-pharma-industry","status":"publish","type":"post","link":"https:\/\/www.optimal-systems.de\/en\/digitalization\/blog\/more-ai-more-cloud-digitization-in-the-pharma-industry","title":{"rendered":"More AI, more cloud: digitization in the pharma industry"},"content":{"rendered":"\n
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More AI, more cloud: digitization in the pharma industry<\/h1>\n\n\n<\/div>\n<\/div>\n<\/div><\/div><\/div>\n\n\n
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The pressure of digitization has now reached the pharmaceutical industry. The large corporations are facing the innovative spirit and investment appetite of young start-ups, but also the conquering campaigns of large tech corporations such as Google, Amazon, Facebook or Apple. New business models are needed to counteract the particular challenges in the long term, notwithstanding the public attention given to pharmaceuticals by the Corona pandemic. How is digitalization going in the pharmaceutical industry?<\/p>\n\n\n\n

Digitization with new partnerships<\/h2>\n\n\n\n

Regulatory restrictions, high cost pressure, and increasing expectations for the efficient development of new pharmaceutical products cover only part of the current problem areas. Above all, the multi-billion dollar industry is facing the disruptions caused by the digital transformation. More agility is required, greater global networking (in research, for example) and the use of new technologies to focus more on patient needs and help intelligent medical products onto the market.<\/p>\n\n\n\n

Trends such as cloud computing, artificial intelligence and big data have long played a major role for the world\u2019s largest pharmaceutical companies as part of their digitization strategies \u2013 and they are predominantly working on partnerships with other tech giants to achieve this:<\/p>\n\n\n\n